A paid-social campaign for Candy Crush All-Stars with John Cena and Frankie LaPenna. London's Dojo Films brought us in as its US production arm, and we directed and worked directly with influencer agency Billion Dollar Boy. We ran the full workflow: three weeks of pre-production, casting through two talent agencies, a 30-person location shoot, set design, wardrobe, props, permits and catering, all while managing celebrity talent on the day. Then we took it through post: six spots, each in 16:9 and 9:16. The client's feedback came back "all very positive."
BRAND FILM ·
More from this engagement
11 more cuts.
Candy Crush All-Stars | Coach V2 | 16x9
Candy Crush All-Stars | Coach V3 | 9x16
Candy Crush All-Stars | Coach V2 | 9x16
Candy Crush All-Stars | Coach V1 | 9x16
Candy Crush All-Stars | Athlete V3 | 16x9
Candy Crush All-Stars | Athlete V2 | 16x9
Candy Crush All-Stars | Athlete V1 | 16x9
Candy Crush All-Stars | Athlete V3 | 9x16
Candy Crush All-Stars | Athlete V2 | 9x16
Candy Crush All-Stars | Athlete V1 | 9x16
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